The AXYL collection is a collaboration between Layer Design and the British furniture brand Allermuir. The range comprises of furniture pieces each fully made from reclaimed materials.
It is the first time the London-based designer has collaborated with Allermuir.
I was commissioned to produce a range of imagery by both Layer and Allermuir, including studio product photography and location lifestyle photography in London. Produced with editorial and advertising potential, the images have been published across various design industry platforms including Dezeen, Domus, Urdesign and Designboom.
The studio product photography for Layer was carried out at Holborn Studios in London.
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Throughout the summer of 2018 I was delighted to be asked to produce a variety of images of the new range of mobile phone accessories from nolii. The products were designed by the industrial design studio Layer, owned by Benjamin Hubert.
The project drew on a range of disciplines, including lifestyle, product and portrait photography. I photographed the nolii products at Holborn Studios in London, and carried out a lifestyle shoot in various locations around East London. A team portrait of the nolii team with Benjamin Hubert was also required, which was taken in a cafe in East London.
The images have had a great deal of exposure, having been featured across the nolii website, as well as appearing in magazines including Wallpaper•, Dezeen, Medium, Design Week and Designboom.
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